The marquee “React” series will continue to post twice weekly on their main channel, which has 9.3 million subscribers. “What drives us is what drives anyone: We want to create and share content with ...

Rafi and Benny Fine took to Medium to respond to the vocal fan furor to their proposed licensing program, REACT WORLD, and their application to trademark “React.” Beginning with an apology, the ...

Fine Brothers Entertainment, creators of the popular “React” franchises on YouTube, is hoping to grow its fanbase — and make money — by granting creators ...

Electric Monster Media, a newly formed digital media roll-up company, has acquired React Media, whose popular YouTube franchises built around reaction videos include React, People vs. Food (formerly ...

The two studios are behind shows like 'Chicken Girls' and 'How to Survive,' and channels like Crypt TV, React, and People vs. Food. By Alex Weprin Senior Editor The digital entertainment studio Brat ...

There is a right way and a wrong way to do PR and damage control. Unfortunately, the Fine Brothers — creators of the ultra-popular React channel on YouTube — are the latest example of how to screw it ...