Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

Uniqode reports that brands can leverage packaging QR codes to build direct customer relationships, overcoming retail access ...

On the front, Brian Punger’s business card looks like any other. But on the back is a large quick response or QR code that says “Scan me.” People who do just that will upload his contact information ...

Faith writes guides, how-tos, and roundups on the latest Android games and apps for Android Police. You'll find her writing about the newest free-to-play game to hit Android or discussing her paranoia ...

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...