With these freebies, you'll be celebrating your birthday all month long.

Best Western Rewards is the loyalty program of worldwide hotel group Best Western Hotels and Resorts. With 4,300 hotels, ...

Add Yahoo as a preferred source to see more of our stories on Google. Celebrate your birthday with these fantastic freebies! Many popular brands offer special rewards to their loyalty program members, ...

Starbucks just revamped its rewards program, changing to a three-tier system with new benefits and perks like 'Free Mod ...

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it's a local car wash that gives you a free wash after your fifth visit, or a ...

Loyalty programs aren't what they used to be -but retail experts say these six put the customer first instead of simply harvesting personal data Sephora's Beauty Insider rewards program uses customer ...

If you want to earn rewards points at Best Buy, you'll have to take out a Best Buy credit card to be able to redeem them. Some customers hate the idea. The company's free "My Best Buy" program has for ...

Store loyalty programs used to be simple: You’d get a punch card at a local sub shop, buy eight sandwiches and get your ninth for free. It felt like a transparent “thank you” for your business. But ...

Starbucks has made bold changes to its rewards program to attract and retain customers amid economic uncertainty.